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Dislikes

What are Dislikes?
The opposite of a like; a negative vote of disapproval from a user or viewer.

Where should I find Dislikes?
Directly to the right of Likes, signaled by a “thumbs down” icon.

Why are Dislikes Important?
A higher count in dislikes shows the content posted does not resonate with the audience. Studying what doesn’t resonate helps you understand what does. It also aids in understanding who your audience is and what they want.

How to improve your Dislikes metric?
Listen to your analysis! If a previous video had a lot of dislikes, ascertain why it didn’t resonate and adjust your strategy to what your audience is craving.

How frequently should I track this?
Give videos 48-72 hours to grow organically before tracking weekly and reporting monthly.
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