Organic 10s Video Views

What are Organic 10s Video Views?
Organic 10s video views is the total number of times a video was watched for at least 10 seconds, including repeats.

Where should I find Organic 10s Video Views?
Utilize the Professional dashboard in the left menu under your profile home. Access Meta Business Suite and then Insights. Click Content, then Posts and Stories, and choose Videos. Select a video to view insights and adjust the metric to 10s Video Views.

Why are Organic 10s Video Views Important?
Organic 10s Video Views are a good measurement of how successful a campaign or ad is at holding the audience’s attention. A higher number for this metric indicates this campaign is resonating.

How to improve your Organic 10s Video Views metric?
Continue to improve the quality of content and strategies utilized. Use relevant hashtags and descriptions to ensure you’re reaching the intended audience.

How frequently should I track this?
Track and log weekly while reporting monthly.