Organic Profile Checks

What are Organic Profile Clicks?
Organic Profile Clicks is the total number of times a profile, username, or profile picture is tapped on by users on a post that did not receive a paid promotional boost.

Where should I find Organic Profile Clicks?
Organic Profile Clicks are found in the Analytics section of the Creator Studio.

Why are Organic Profile Clicks Important?
Organic Profile Clicks represent the relationship a brand has with its followers. A higher metric here infers this relationship is improving and the campaign is headed in a positive direction.

How to improve your Organic Profile Clicks metric?
Choose an alluring profile picture and memorable username. Post when followers are active to increase reach and engagement opportunities. Publish consistently, using a social calendar to stay on track.

How frequently should I track this?
Log data every 7 days while reporting analysis for campaign improvement at least once a month.