Attachment Unique Views

What are Attachment Unique Views?
Attachment Unique Views on Snapchat refer to the number of individual users who have viewed the attached content, such as links, media, or files, within your Snaps or Stories. This metric counts each user only once, regardless of how many times they view the attachment, helping you understand how many different people are engaging with your attached content.

Where do I find Attachment Unique Views?
You will find Snapchat Attachment Unique Views under Insights on your profile. There you'll see the number of unique users who have viewed your attached content, such as links or media.

Why are Attachment Unique Views Important?
Attachment Unique Views on Snapchat are important because a higher number of unique views indicates a broader reach and greater engagement with the content you’re sharing.

How to improve your Attachment Unique Views metric?
To improve Attachment Unique Views make sure your attached content is highly relevant, interesting, and valuable to your audience. Use engaging visuals, provide exclusive or shareable content, and include clear calls-to-action to encourage users to interact with the attachment. Promoting your Snaps and Stories more effectively through storytelling or interactive features can also drive more unique views.

How frequently should I track Attachment Unique Views?
Track Attachment Unique Views on Snapchat regularly, ideally on a weekly and monthly basis, to monitor how well your attached content is performing over time.