Attachment View Time Per User

What is Attachment View Time Per User?
Attachment View Time Per User on Snapchat refers to the average amount of time each user spends viewing attached content, such as links, videos, or other media, within your Snaps or Stories. This metric helps measure the level of engagement each viewer has with the attached content, providing insight into how compelling or valuable that content is on an individual basis.

Where do I find Attachment View Time Per User?
You can find Attachment View Time Per User on Snapchat by going to your profile and selecting Insights. From Insights, you can view metrics for the time users spend on attached content, such as links or media. This feature is available for creators and business accounts with public profiles.

Why is Attachment View Time Per User Important?
Attachment View Time Per User is important because a higher attachment view time per user suggests that your attached content is resonating well with your audience.

How to improve your Attachment View Time Per User metric?
To improve Attachment View Time Per User ensure that the attached content is highly engaging and relevant to your audience. Use professional visuals, make the content valuable (such as exclusive offers or compelling stories), and add clear CTAs to encourage users to interact with the attachment.

How frequently should I track Attachment View Time Per User?
You should track Snapchat Attachment View Time Per User regularly, ideally on a weekly and monthly basis, to monitor how well your attached content is performing over time.