Attachment Views

What are Attachment Views?
Attachment Views on Snapchat refer to the number of times users view attached content, such as links, media, or files, within your Snaps or Stories.

Where do I find Attachment Views?
To find Attachment Views on Snapchat tap Insights from your profile. In Insights, you'll see how many times users have viewed attached content, such as links or media, in your Snaps or Stories. This feature is available for creators and business accounts with public profiles.

Why are Attachment Views Important?
Attachment Views are important because it tracks how often your audience interacts with additional content you share, providing insight into how engaging or relevant that content is. A higher number of attachment views suggests that users are interested in the supplementary content you're providing.

How to improve your Attachment Views metric?
To improve Attachment Views on Snapchat, create content that encourages users to interact with the attached media, such as valuable resources, exclusive offers, or engaging videos. Use eye-catching visuals, compelling descriptions, and clear calls-to-action to make users more likely to view the attached content. Additionally, keep attachments relevant to the main content of your Snap or Story to ensure it aligns with your audience’s interests.

How frequently should I track Attachment Views?
Track Snapchat Attachment Views regularly, ideally on a weekly and monthly basis, to monitor how well your attached content is performing over time.